Gerardo Gozzi (Chile), Head of Digital Transformation LATAM Iron Mountain /

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Gerardo Gozzi, in addition to being a professor in business schools, entrepreneur and founding partner of PropTech in Chile, his professional DNA is as a consultant specializing in digital transformation for multicultural environments with +25 years of experience in business management, helping companies to make technological and cultural changes that enable business transformation. Experience in technology sectors such as HP, IBM and Xerox in Latin America, USA and Europe.


Managing “figital” maturity in the transformation process

Phygital maturity (phygital) allows companies to assess their level of adoption and use of data in the physical and digital dimensions in which we humans coexist today. This provides a complete picture of the current state of the organization in terms of its transformation.