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Sponsors C-Level AI, Digital Banking & Fintech Forum

C-Level AI, Digital Banking & Fintech Forum

Join the Fintech, Banking and Financial Services digital transformation leaders around the Americas.

Be part of the digital banking and fintech ecosystem to share experiences and trends in:

  • PAYMENT PLATAFORMS:
    What new technologies are transforming the way to transfer money and do payments?
    Digital Wallets, P2P, B2B Payments systems.
  • DIGITAL BANKING AND PERSONAL FINANCE
    How are the APIs reinventing financial services?
    Mobile first banking? Mobile first costumer?
  • CYBERSECURITY AND FRAUDE
    Main threat in cybersecurity in financial services?
    What emerging technologies can help us to prevent frauds?
  • DIGITAL MARKETING AND CUSTOMER EXPERIENCE (CX).
    What are the best practices, technologies and tactics to capture, nurture, convert and retain customers in digital banking and financial services?
    Uncover how banks, insurance companies, financial services organizations are using CRM, Big Data, UX, AI, CRM + Social to deliver automated and personalized digital financial products to end customers.
  • BLOCKCHAIN
    How blockchain will shape the future of financial services?
    Is blockchain the main solution to internet biggest problems? #Trust #Identity #Privacy #Security #Inclusion.
  • REGULATION
    How regulation must update allowing innovation in Financial Services, but in the same time protect the users.

Watch in this video testimonials and why participate C-Level executives from the Banking, financial and fintech industries (Scotiabank, BBVA, Citibank, Bice, Bancolombia, Banamex, Visa, Mastercard, Fiserv, Fis, Principal, Sura, Metlife, Amazon, Google, Consensys, Banco Do Brasil) Buy Tickets

C-Level Digital Banking & Fintech Forum you will learn about the applications of the Blockchain technology, its impact on banking transformation, challenges in IT security, mobile banking, new digital payment systems, IA applied to financial services, the impact of social networks in banking.

  • You and your team will share experiences with the main Fintech companies that provide cutting-edge solutions to banks and financial institutions in Latin America, USA, and Europe, discovering success stories to apply in your organization.
  • Observe new rules, a new game, new technologies, new suppliers, new players, new consumers, technological innovations and new business models that are challenging and transforming digital banking.
  • Digital Banking America Digital, Fintech Innovation, Digital Payments, AI, Blockchain, Big Data, Mobile, Cloud, Social, e-Commerce and its impact on digital banking, insurance and financial services.
  • You will talk with CEOs, CDOs, CIOs, CISOs, CTOs, CMOs, and C-level executives from the banking sector, fintech and international experts on how to face these challenges to evolve towards a digital banking that satisfies consumer demand.
  • Soledad Oneto America Digital
  • AUNA-america digital

Speakers C-Level AI, Digital Banking & Fintech Forum

PROGRAM

  • September 9
    Day 1
  • September 10
    Day 2
  • International Seminar
  • AI, Digital Banking & Fintech
  • IA&Digital Transformation A
  • IA&Digital Transformation B
  • Expo Conferences
8:00- 8:50 hrs
Accreditation and Reception

9:00 - 9:55 hrs
Presidential Inaugural Speech

10:00 - 10:40 hrs.
AI as a driver of entrepreneurship and digital creativity.
Alejandra Mustakis (Chile)
Top 10 Entrepreneurs and Leaders Chile / Top 35 Activist CEOs LATAM
#Innovation #Emprendimiento #CreeryCrearLATAM

10:40 - 11:25 hrs.
The Sixth Technological Revolution: The QWAVE Playbook to Invest in AI, Bitcoin and Web3: 5x in 5 years.
Mark Moss (Silicon Valley)
Top 10 Bitcoin & Macroeconomic Educator
#6TechRev #Bitcoin #QWAVE

11:30 - 12:10 hrs.
Hey Google! Let’s talk about Artificial Intelligence.
Sebastian Sosa
Key Account Executive Google Cloud
#GoogleCloud

12:15 - 12:55 hrs
The future of digital experiences: Customer loyalty, AI, and hyper-personalization
Ana Paula Lapa (United States)
Senior Vice President, Consumer Acquisition & Engagement, Latin America and the Caribbean Mastercard
#Mastercard #Loyalty #Hyperpersonalization

13:00 - 14:00 hrs.
Closing of the International Seminar and 1 to 1 Networking

14:00 - 14:15 hrs.
Opening C- Level Digital Banking & Fintech Forum

14:15 - 14:55 hrs
Panel The new era of banking regulation and the scope of financial institutions.
Bernardita Piedrabuena (Chile)
Vice President, CMF
Luis Opazo (Chile)
General Manager ABIF
Jasmine Jorquera (Chile)
Vice President of Fintechile
#Regulation #BankingInstitutions #Fintech

15:00 - 15:40 hrs.
The future of Banking and the role of digital transformation
Eduardo Herrera (Chile)
VPE Technology and Operations Banco Santander Chile
#DigitalBanking #BankingTransformation #AI

15:45 - 16:25 hrs
Customer loyalty, AI, and hyper-personalization: Mastercard and Arcos Dorados fireside chat
Ana Paula Lapa (USA)
Senior Vice President, Consumer Acquisition & Engagement, Latin America and the Caribbean Mastercard
#Mastercard #Loyalty #Hyper-personalization

16:30 - 17:10 hrs.
From Digital to Smart: How AI Is Redefining Banking.
Pablo Álvarez (Argentina)
Director Engineering, GlobalLogic
Juan Francisco Sainz (Chile)
Senior Executive, Outsystems.
#GenAI #VelocityAI #AI #ChooseGL

17:15- 17:55 hrs.
Vulnerability Management with Qualys VMDR: The Larraín Víal Success Story
Juan Daniel Tolosa (Chile)
Production Manager, Assertiva SA
Felipe Rodriguez Carcher (Chile)
Technical Account Manager, Qualys
#FinancialTransformation #FintechAI #FintechInnovation

18:00 - 18:40 hrs.
Powering Customer Success in the Financial Industry with AI + Data + CRM + Trust
Diego Martínez (Argentina)
Business Architect for the Financial Industry Salesforce
#Trust #Personalization #AutonomousAgents #AI

18:45-19:25 hrs.
How to revolutionize the Customer Experience through digital banking?
Lautaro Pelizza (Argentina)
Head of sales Latam Konecta
#DigitalBanking #RevolutionizingCX #Apps

19:30 hrs.
Closure day 1. C-Level Forum AI, Digital Banking & Fintech

14:00 - 14:15 hrs
Inauguration C-Level Forum AI & Digital Transformation A

14:15 -14:55 hrs
Adoption of AI in the business context
Francisco Sandoval (Mexico)
Solutions Architect and Strategic Alliances Manager ZOHO
#AI #MachineLearning #DeepLearning

15:00 - 15:40 hrs.
The Path to Hyperproductivity: A Practical Approach
Nahuel Daniel Pérez (Argentina)
GRC Manager, Assertiva SA
Paulo Sampei (Brazil)
SOLA Advisory Consultant ServiceNow
#AI #Automation #Hyperproductivity

15:45 - 16:25 hrs
Leading the future through AI
Sebastian Bravo (Chile)
Head of NotSales Engineering for Security & Collaboration AXMOS Technologies
#LeadingTheTransformation

16:30 - 17:10 hrs.
Culture: The secret engine of technological innovation
Juan Sutil (Chile)
Founder, Empresas Sutil
Pablo Montesinos (Chile)
General Manager, Empresas Iansa
Santiago Caicedo (Chile)
CEO, Transvip
Christian Onetto Maitland (Chile)
Chief Alliance & Non-Sales Officer, AXMOS Technologies

17:15- 17:55. hrs
Revolutionizing work: how monday.com and AI are transforming the future of productivity
Luciana Capurro Behr (USA)
Head of Business Development & Partnerships monday.com
#IA #FutureOfWork #Productivity

18:00-18:40 hrs.
Business Transformation and Growth: Boost your Business with GROW with SAP Chile
Marcos P. Valderrama
Head of Growth with SAP
SAP Southern Region
#GROWwithSAP #TransformaciónDigital #InnovaciónEmpresarial

18:45 - 19:25 hrs
Networking 1 a 1.

19:30 hrs
Closing C-Level Forum AI & Digital Transformation A – DAY 1

14:00 - 14:15 hrs.
C-Level Forum AI, Digital Transformation B Opening

14:15 - 14:55 hrs
Building the Future: ID-First Crypto Adoption in Latin America.
Martin Mazza (Argentina)
Regional Growth Manager LATAM Tools for Humanity (TFH) World
#World #ArtificalIntelligence #Humaness

15:00 – 15:40 hrs.
Surfing the wave of AI with Bizagi
Kevin José Guerrero Cartagena (USA)
Global Director of Bizagi Product Marketing
#IA #DigitalTransformation #LowCode

15:45 - 16:25 hrs.
Fraud knows more about you than your phone company.
Tomás Castañeda (Chile)
Director Product Development, Sovos
Marisol Castillo (Chile)
Director of Digital Transformation, Telefónica Chile.
#Cybersecurity #Fraud #DigitalTransformation

16:30 – 17:10 hrs.
The AI ​​Puzzle: Connecting fragmented solutions to achieve business results.
Nitin Bhudia (Hungary)
Global Director of Innovation Getronics
#AIIntegration #FragmentedIA #AIResults

17:15 – 17:55 hrs.
How should Supply Chain leaders adapt in the age of AI?
Tom Gregorchik (USA)
VP Industry Strategies, Blue Yonder
#DigitalTransformation #SupplyChain

18:00 – 18:40 hrs.
Customer Experience of the Future, Today: Real AI Use Cases
Fernando Castillo (Argentina)
Director of Professional Services
CloudHesive #FutureCX #InnovateWithAI #CloudHesiveLATAM

18:45 – 19:25 hrs.
Networking 1 a 1

19:30 hrs.
Closing C Level Forum AI & Digital Transformation B – DAY 1

14:00-14:15 hrs.
Expo Conferences Inauguration

14:15 –14:55  hrs
Cyber ​​risk management on your attack surface
Jorge Quiñones (Chile)
Regional Sales Director SoLA Security Scorecard
#TPRM #Cibersecurity #AttackSurface

15:00 – 15:40 hrs
The Path to Success: Implementing the System of Work
Juan Pablo Gorgati (Argentina)
Brand Manager Atlassian, TSOFT
Francisco Javier Vidal (Spain)
Channel Manager at Atlassian
#SOW #WeMakeItReal #Atlassian

15:45 - 16:25 hrs
How to generate business impact with AI? Challenges and Learnings
Augusto Miquel (Chile)
Co-founder and Commercial Director MAS Analytics
#MASAnalytics #DataValueDriven #AI

16:30 – 17:10 hrs
The impact of a cyber attack: from crisis to cyber resilience with Nexa CyberSight
Marcos Quezada (Argentina)
Chief Business Development Officer, Nexa
Andrés Gómez (Uruguay)
Practice Leader and CTO Nexa
#Ransomware #DataBreach #Cyberresilience

17:15 - 17:55 hrs.
L’Oréal Groupe reimagines the future of Beauty Tech
Fernando A. Godoy (Argentina)
LATAM Director – IT Business Relationship Manager of L’Oréal Groupe LATAM
Carolina Filipello (Argentina)
IT Business Relationship Manager of L’Oréal Groupe Argentina, Chile and Uruguay.
#LorealGroupe #BeautyTech #Innovation

18:00 - 18:40 hrs
Dare to Innovate!: Real AI Strategies to Transform Large Companies
Luis Sebastián Duarte (Chile)
GenAI Consultant | Leader in Digital Transformation and Innovation
Entel
Sebastian Lemos Satue (Argentina)
Artificial Intelligence Manager, Nubax
#AI #BusinessInnovation #DigitalTransformation

18:45 - 19:25 hrs.
1 to 1 Networking

19:30 hrs.
Closing Expo Conferences Day 1

  • AI, Digital Banking & Fintech
  • AI, IOT & Industry 4.0 Forum
  • IA&Digital Transformation A
  • IA&Digital Transformation B
  • AI,Ecommerce& Digital Marketing
  • Bitcoin,Blockchain & Web3
  • Expo Conferences
8:30 - 9:00 hrs
Accreditation & Reception.

AI, Bitcoin & WEB3 Program

9:15 - 9:55 hrs
The link between Blockchain and Artificial Intelligence.
Fabio Budris (Argentina)
Senior Advisor of Presidency & Board Member Argentine Society of Artificial Intelligence
#IA #Blockchain #IndustrialRevolution

10:00 - 10:40 hrs.
Decentralized Finance: What leaders should know about the future of Bitcoin, Web3 and Fintech
Mark Moss (Silicon Valley)
Top 10 Bitcoin & Macroeconomic Educator
#Fintech #DeFi #Bitcoin

10:45 - 11:25 hrs
Demystifying the risks in digital assets.
Juan Carlos Reyes García (El Salvador)
President and Executive Director National Commission of Digital Assets of El Salvador.
#ActivosDigitals #Regulation #ElSalvador

11:30 - 12:10 hrs.
Digital Banking 2030 Panel: Innovation and integration that are redefining the industry
Alberto Schilling (Chile)
General Manager Banco BICE
Andrés Meta (Argentina)
CEO BIND
#DigitalBanking2030 #Innovation #Tokens

12:15 - 12:55 hrs.
Transforming Identity Management in the Academic Field: Pontifical UC Success Story
Ricardo Gadea (Chile)
CEO, Assertiva SA
Eloy Neira Anabalon (Chile)
Head of Management and Production, IT Department of the Pontifical Catholic University of Chile
Nicolás Fleming (Chile)
IT Security Consultant / Project Manager, Assertiva
#TechnologyAndFinance #DigitalInnovation #FintechFuture

13:00 - 13:40 hrs.
From cash to digital without friction
José Ángel Fernández Freire (Spain)
Corporate Director of Innovation Prosegur Cash
#IChooseHowIPay #ProsegurInnovation

15:00 - 15:40 hrs.
1 to 1 Networking

Paytech Program

14:45 - 15:25 hrs.
Superapps, the revolution of payment ecosystems
Jesús de Pablo Badilla (Chile)
Country Manager Whale Cloud
#Superapp #Whalecloud #Fintech

15:30 - 16:10 hrs.
How does collaboration within financial sector ecosystems strengthen digital trust?
Rafael Estrada (Chile)
Senior Advisor Identity Management Solutions TransUnion Latin America
#ConfianzaDigital #InformacionParaElBien #TransUnion

16:15 -16:55 hrs.
Payment Methods in Chile: 38 Years of Evolution
Juan Andrés Bravo (Chile)
Payment Systems Expert & Founder of the Payments Club
#PaymentSystems #DigitalPayments #FinancialInnovation

17:00 - 17:40 hrs.
The Future of the Payment Method Ecosystem in Latam
Ma. Dolores Peralta Rubio (Chile)
Personal Banking Division Manager, BancoEstado
Carolina Iturra (Chile)
CEO, Metropago Santiago Faz (Chile)
Partnerships and Payment Methods Manager, Banco Ripley
Oscar Romero (Argentina)
Head of Investment, Poincenot
Juan Andrés Bravo (Chile)
Payment Systems Expert & Founder, Payment Club (moderator)
#PaymentMethods #DigitalEcosystem #Paytech

17:45 - 18:25 hrs.
1 to 1 Networking

18:30 - 19:00 hrs
C-Level Digital Banking & Fintech Forum Conclusion.

8:30 am - 9:00 am
Inauguration of the C-Level Forum on AI, IoT & Industry 4.0

9:15 - 9:55 hrs.
Connectivity and digitalization in Chile
Claudio Araya San Martín (Chile)
Subsecretary of Telecommunications Ministry of Transportation and Telecommunications.
#ConnectivityChile #Digitalization2025 #DigitalGapZero

10:00 - 10:40 hrs
Panel From Telco to Techco, present and evolution of the industry in Latam towards 2030
Leonardo Coca (Argentina)
Founder, WININ (moderator)
Mario Nuñez (Chile)
Vice President Business Market, Entel
David Nieto Herrera (Chile)
Country Manager Telefónica Tech Chile
Carolina Alarcón (Chile)
Tecnox Solutions Manager GTD
#TelcoaTechco #EvoluciónTelco2030 #IndustriaTech

10:45 - 11:25 hrs
Connectivity and Efficiency: Driving Leadership in the Digital Age
Diego Paredes
Corporate Sales Account Executive- Motorola Mobility
#MotorolaMobility #AI

11:30 - 12:10 am
Customer experience in the age of AI: beyond feedback
Paula Ortega Pinto (Chile)
Customer Experience and Services Manager Entel Microenterprises VP Companies
#Artificial Intelligence #CustomerExperience #EntelEmpresas

12:15 - 12:55 hrs.
Gen AI at work
Rodrigo Correa (Chile)
Specialist, Gen AI at Work Google
#GoogleAI #GoogleWorkspace #Gemini

  

13:00 - 14:40 hrs.
1 to 1 Networking

14:45 - 15:25 hrs
Panel How to consolidate Industry 4.0 in Latam thanks to emerging technologies
Christian Candela (Chile)
CEO, Siemens Chile
Sergio E. García (Chile)
CIO ENAMI
Jorge Centeno (Chile)
Commercial Director South America HMH
Francisco Lecaros (Chile)
President Mining Foundation of Chile
#Industry4.0 #TechnologicalRevolution #InnovationLatam

15:30 - 16:10 hrs
Panel The challenge of monetizing the 5G network: what we should and shouldn’t do in Latam.
Francisco J. Pardo (Chile)
Head of Sales Mobile Networks Southern Cone, Nokia Rodrigo
Baudrand (Chile)
Director of New Business, WOM Chile
#5G #B2BBusiness #DigitalEconomy

16:15 - 18:25 hrs
1-to-1 Networking

18:30 - 19:00 hrs.
Closure- C-Level AI, IoT & Industry 4.0 Forum

8:30 am - 9:00 am
Accreditation and Inauguration C-Level Forum day 2.

9:15 - 9:55 hrs.
Data resilience in the era of cyberattacks
Celia Cristaldo (Chile)
System Engineer SOLA, Veeam
Alejandro Wasserlauf (Argentina)
Territory Manager SOLA, ExaGrid
#Cybersecurity

10:00 -10:40 hrs.
The Blue Space Strategy: AI and aerospace technology drive business competitiveness
Guillermo Delgado Aparicio (Peru)
AI Strategy Director NISUM
#BlueSpace #Tech&Business #AI

10:45 - 11:25 hrs.
Cost and time optimization: Automation by agents based on GenIA
Pablo Álvarez (Argentina)
Director Engineering, GlobalLogic
Juan Francisco Sainz (Chile)
Senior Executive, Outsystems
#GenAI #VelocityAI #AI #ChooseGL

11:30 - 12:10 hrs.
AI for everyone
Cesar Cordero (Chile)
Technical Sales Manager LATAM, Lenovo
Mariano Treupil (Chile)
Solutions & Services Executive, Lenovo
#AIforEveryone #Solutions #SmarterTechnology

12:15 - 12:55 hrs.
Cloud challenges: governance, security and cost optimization. How to master them
Felipe Velasquez Castro (Chile)
Engineering Manager – Co-Founder AXMOS Technologies
#CloudGovernment #Security #Fiinops

13:00 - 13:40 hrs
Block scammers, not customers: Effective real-time fraud prevention
Stephanie Scotto Amelotti (USA)
Vice President – Identity Solutions, Latin America and the Caribbean Mastercard
#Mastercard #Scams #Third-Party

   

13:45 -14:40 hrs.
1 to 1 Networking

14:45 - 15:25 hrs.
“Reinventing Security in the Age of Artificial Intelligence”
Pedro Suárez (Colombia)
Commercial Director Cloudflare Latin America
#AI #Security

15:30 - 16:10 hrs.
Redefining strategies with Low-Code: less code, more collaboration and better results
Matheus Monteiro (Brazil)
Sr Cloud Solution Architect Liferay
#LiferayDXP #LowCodeInnovation #DigitalExperiences

16:15 -16:55 hrs.
Accelerate your Microservices: The Power of Observability in DevOps
Julián David Hernández Beltrán (Colombia)
Strategic Account Manager Manage Engine
#AI #FutureOfWork #Productivity

17:00 - 17:40 hrs
Ripley Reinvests in Support Savings to Fund Innovation
Helio Matsumoto (Brazil)
CTO, Rimini Street
Marcelo Motta (Brazil)
Sales Director, Rimini Street
Claudio Rodrigues Oliveira (Chile)
Head of Technology, Banco Ripley Chile
#TransformationWithoutDisruption #Oraclesupport #Sapsupport

17:45 - 18:25 hrs.
From traditional to digital: Americar’s path to innovation.
Fernando Galaz (Chile)
CIO at Americar
Apply Digital – Contentful
#DigitalTransformation #Americar #Retail

18:30-19:00
Closing day 1 – C Level Forum AI & Digital Transformation A.

08:30 - 09:00 hrs.
Accreditation and Inauguration C-Level Forum B, day 2.

9:15 - 9:55 hrs.
Transforming automotive after-sales service
Ardis Moquete (Dominican Republic)
decir Country Manager Qintess
#AutomotiveInnovation #DigitalAftersales #CustomerExperience #Qintess

10:00 -10:40 hrs.
OnStar: IoT Pioneer in the Automotive Industry
Jaime Gil Toledo
Director of Connected Products and Services SA (South America) General Motors
#ChevroletConnectedByOnStar #Pioneering-IoT #Life-SavingTechnology

10:45 - 11:25 hrs.
AI Agents powered by Google innovation
Leonardo Landaeta (Chile)
AI Commercial Lead Google Cloud Multi Country Region LATAM
#googlecloud

11:30 - 12:10 hrs.
AI and Digital Transformation: Autonomous Agents that Accelerate the Future of Business
Maria Ignacia Güell (Chile)
Lead Solution Engineer Salesforce
#AutonomousAgents #Agentforce #DataCloud

12:15 - 12:55 hrs.
Juan Pablo Rotella (Chile)
IT Project and Development Manager Assertiva SA.
#Awareness #AI #Risk

13:00 - 13:40 hrs.
Scalable AI: The keys to maximizing productivity and returns in the digital age
Julián San Martín (Chile)
Vice President Entel Digital
#ArtificialIntelligence #Productivity #EntelDigital

13:45 -14:40 hrs.
1 to 1 Networking

14:45 - 15:25 hrs.
Smart Documents: AI Revolutionizing Information Management and Digital User Experience
Felipe Lavagnino (Chile)
Pre-Sales Leader LATAM South, Iron Mountain
Jorge Navarro (Chile)
ML Solutions Engineer – LATAM Iron Mountain Region.
#SmartDocuments #ArtificialIntelligence #DigitalExperience

Ecommerce-Digital Marketing Module

15:30 - 16:10 hrs.
AI Conversational Agents: How an Industry is Transformed by AI Technologies
Julian Trujillo (Colombia)
CEO Wolkvox
#ConversationalAI #CustomerExperience #AIAgents

16:15 - 16:55 hrs.
The Future of Digital Commerce in LATAM: AI and Personalization for Success
Gary Osswald (Chile)
VP Sales Chile VTEX
#ComercioDigitalLATAM #IA #PersonalizaciónEcommerce

17:00 - 17:40 hrs.
Transforming the Supply Chain with Technology and AI
Aimara Fagundez (Brazil)
Directora de Proyectos Estratégicos LATAM Manhattan Associates
#SupplyChain #WMS

17:45 - 18:25 hrs.
Digital Strategies in Modern Retail
Pablo Scasso (Chile)
Chief Customer Officer Walmart Chile
#Strategy #DigitalBusinesses #eRetail

18:30 - 19:00 hrs.
Panel Transformation of the retail industry through the use of emerging technologies
Michelle Colin (Chile)
Executive Manager of Institutional Relations and Deputy Manager of Corporate Affairs, OXXO
Martin Grosso (Chile)
CEO Prisa Depot
Alejandro D’Andrea (Chile)
AI Entrepreneur & Digital Transformation Leader
#RetailTransformation #AI ​​#TechnologicalInnovation

18:30 - 19:00 hrs
Closing – C Level Forum AI & Transformación Digital B – Day 2

9:00 hrs.
Inauguration of the Presidency of the eCommerce and Digital Marketing Committee

10:00-10:40 hrs.
How does artificial intelligence drive personalization, increase conversion and improve customer interaction by transforming their shopping experience?
#AI #CX

10:45-11:25 hrs.
Learn how to design your own personalized GPT Chat GPTs for the creation of creative content that allows you to optimize your ADS campaigns. Without forgetting the human touch.
#ADS #IA

11:30-12:10 hrs.
How to automate digital marketing / eCommerce campaigns from acquisition, to purchase, re-purchase and loyalty?
#MarketingAutomation

12:15:12:55 hrs.
Updates in SEO for 2026 and use of AI in SEO.
#SEO

13:00-13:40 hrs.
What is working in eMailmarketing in 2026?
#eMailmarketing

13:40-14:55 hrs.
Advantages and disadvantages of payment systems for eCommerce in Latin America.

15:00-15:40 hrs.
Trends in campaigns on Facebook, Instragram ADS, WhatsApp Marketing.

15:45-16:25 hrs.
Advanced strategies in Linkedin ADS for B2B campaigns.

16:30-17:10 hrs.
The secret of B2B Branding in online advertising.

17:15-17:55 hrs.
Reinventing customer relationships and management with Intelligent CRMs, Big Data and AI.

18:00-18:30 hrs.
Innovations in last mile e-Logistics

18:30-19:00 hrs.
How to manage logistics to sell Global?
Innovative solutions in international logistics and strategies to optimize the cross-border supply chain.

19:00-19:30 hrs.
Closing AI, eCommerce & Digital Marketing Forum

9:00-9:40 hrs
Why Bitcoin is the most perfect monetary system built by the human race? Its implications for individual financial freedom and use as a “store of value.”
#HardMoney

9:45:10:25 hrs
Best strategies and methodologies for long-term Bitcoin investment.
#InvestmentStrategies

10:30-11:10 hrs
What does the approval of Bitcoin ETFs mean for individual and institutional investors?
#Macroeconomics

11:15-11:55 hrs
How will Banks, Fintech, and traditional financial institutions integrate with Bitcoin? What to expect from 2026 to 2030?

12:00-12:40 hrs
Bitcoin on the Balance Sheet, How companies are using Bitcoin as a financial treasury asset?
#CorporateFinance

12:45-13:20 hrs
Best practices for safeguarding your Bitcoins. Hot Wallet, Cold Storage, Multisign?

13:20-14:00 hrs
Networking 1 a 1

14:00-14:40 hrs
The future of Retail Banking will be possible thanks to Bitcoin and Lightning

14:45-15:25 hrs
Evolution of Bitcoin Mining and its implications in the ecosystem
#BitcoinMining

15:30-16:10 hrs
Real applications of Blockchain in Latin America.
#UseCases

16:15-17:55 hrs
Developments of Web3 and dAPPs in Latin America
#WEB3

18:00-18:40 hrs
Cybersecurity & Web3

18:40-19:00 hrs
Closing of the Latin American Conference on Bitcoin, Blockchain & Web3

8:30 - 9:00 hrs.
Accreditation and Reception.

9:15 - 9:55 hrs.
1 to 1 Networking

10:00 -10:40 hrs.
Explore data protection with AI and cybersecurity in the era of digital transformation
Luis Alejandro Martinez (Chile)
CTO JAG
#AI #Cybersecurity #DigitalTransformation

10:45 - 11:25 hrs.
AI in action: keys, opportunities and challenges for its implementation
Héctor Bravo (Chile)
Leader of Disruptive Technologies SONDA
#SoySonda #TransformacionDigital #RevoluciónIA

11:30 - 12:10 hrs.
Benefits of the “VDI” Virtual Desktop: Remote access and PC life extension
Patxi Breton (USA)
Latam Account Manager Parallels
#Parallels #VDI #AccesoRemoto

12:15 - 12:55 hrs.
Data vs. Creativity: conflict or opportunity?
Josefina Casellas (Argentina)
VP, Executive Creative Director & General Manager SS LATAM R/GA
César Requena (Argentina)
Director of Strategy & Applied Intelligence SS LATAM R/GA
#MarketingDigital #Creativedata #Innovacion

13:00 - 13:40 hrs.
Are you ready for the challenges of the new Personal Data Protection Law? Panel of experts.
Ricardo Gadea
CEO Assertiva SA
Martin Isolio
Director of Transformation and Innovation, Veolia
Juan Huechucura
CISO, Aguas Andinas
Daniel Osaq
Director, BigID
Juan Pablo González
Director, HD Group

13:45 -14:40 hrs.
1 to 1 Networking

15:30 - 16:10 hrs.
Maximize cache and save on egress costs
Guillermo Guardián (Mexico)
Sr. Sales Engineer | Telecommunications & Network Solutions Expert Fastly

14:45 - 15:25 hrs.
Unified Electronic Security: Facilitating IT Operations
Alex Bello
Regional Sales Manager Genetec

16:15- 16:55 hrs.
Intelligent Orchestration: The Key to Automation and Digital Transformation with AI
Alejandro Grisoni (Argentina)
Product Account Manager BMC
#IntelligentAutomation #DigitalTransformation #AIOrchestration

17:00 - 17:40 hrs
Cybersecurity as added value.
Carolina Carabias
Marketing – LATAM Gen Digital (Norton – Avast)
#Norton #Avast #cybersecurity.

17:45-18:25 hrs
Future Ready Leaders: The role of the C-Suite in the evolution of work.
Denisse Goldfarb (Chile)
Top Voice and LinkedIn Learning instructor
#IAGen #Leadership #GigEconomy

18:30 -19:00 hrs
Closing day 2 – Expo Conferences