Michel Golffed is Vice President of Growth at dLocal. In this role, he is focused on leading strategic partnerships with fintech ecosystem players, as well as fostering relationships with key merchants while guiding them to implement holistic cross-border payment strategies that maximize conversions. Prior to this, Michel was CTO of dLocal, leading the company’s engineering and innovation efforts and scaling its payment technology. He is also an Advisory Board Member at PaymentsEd Forum. Before joining dLocal, Michel served as COO at Moove-it, a leading software consultancy firm specializing in application development for startups and Fortune 1000 companies worldwide. He holds an MBA from UAB in Barcelona and a Bachelor of Computer Science from his home country, Uruguay.
Additional details: Michel is a frequent speaker at industry conferences including PaymentsEd Forum 2019, 2018 & 2017; Merchant Risk Council Europe 2019 panelist, Shoptalk US 2018, and Subscription Show 2018 among others. He is also the author of numerous bylines on cross-border payments in publications such as The Paypers, as well as the frontman for dLocal webinar series.
HOT AND TASTY: Payments in High Growth Markets
Emerging markets like Asia, Africa and Latin America are facing a rapidly growing online shopping audience, turning these regions into real blue oceans. However, emerging markets offer real challenges for foreign companies when expanding their business due to the significant differences in infrastructure, culture, and continuously changing regulations across these regions. Also, accepting payments is a complicated task, and while being increasingly profitable, the challenge for reaching the market share they target is a complex mission.
This session will uncover the key payment trends companies must understand about the local payment nuances: what are the hottest payment methods to include in your payment mix? Also, how alternative payment methods boost acceptance rates in emerging markets.