#DigitalCommerceLATAM #Artificialintelligence #EcommercePersonalization

Yuriko Huayana, an expert in digital commerce, with more than a decade of experience, is Commercial Vice President for Latin America at VTEX, Technology Director at the Lima Chamber of Commerce and chosen as one of the 50 most powerful women in Peru according to Forbes.

CONFERENCE

The Future of Digital Commerce in LATAM: AI and Personalization for Success

We will explore how Artificial Intelligence and personalization are revolutionizing digital commerce in Latin America. As technology advances, consumers seek increasingly personalized and streamlined shopping experiences. In this conference, we will discuss the strategies that are making a difference in the region, from data analysis and automation to real-time personalization tools that allow companies to optimize the customer journey and improve customer satisfaction. We will also address the challenges and opportunities for businesses in LATAM in this new digital era.